UTICA, NY — July 2, 2026 — FMN Creative, a Utica-based, NYS WBE-Certified Social Impact
Marketing Agency, has launched The Giving Day AcceleratorTM, a six-week virtual program that
helps nonprofits build stronger campaign strategies, donor messaging, and fundraising tools ahead
of Giving Season.
The program is offered through FMN Creative’s Social Strategy Academy, the agency’s education
division dedicated to nonprofit capacity-building.
The program runs Tuesday, July 14 through August 21, 2026, and is open to nonprofits nationwide
preparing for a Giving Day, online campaign, or year-end giving season. Organizations in the
Mohawk Valley and Central New York regions are especially encouraged to apply as they prepare
for Mohawk Valley Gives and other regional Giving Days.
Delivered in a virtual lunch-and-learn format, the Accelerator combines live strategy sessions,
hands-on labs, coaching, peer support, and customizable templates, with an optional in-person
meetup for local participants. Over six weeks, teams work alongside FMN Creative’s team to build,
market, and launch their campaign, including goal setting, content development, social media and
email marketing materials, peer-to-peer fundraising assets, and a post-campaign growth plan.
In 2025, this program helped 11 Oneida and Herkimer County-based nonprofit organizations
raise nearly $221,000 during Mohawk Valley Gives — up almost $150,000 from the year before.
One participating organization grew from $225 raised in 2024 to more than $130,995 after
adopting a more intentional strategy and stronger digital promotion.
The launch also reflects FMN Creative’s continued growth as a Utica-based, NYS WBE-Certified
business supporting nonprofit organizations locally, regionally, and nationally. FMN Creative was a
2025 recipient of the City of Utica’s MWBE Enterprise Grant, which helped support the
development of its Social Strategy Academy education offerings.
The program is designed for executive directors, development staff, marketing teams, and board
members ready to move beyond last-minute posting. Tuition is $2,250 per organization and
includes access for up to two participants. Applications are open now through Friday, July 10 at
fmncreative.com/givingdayaccelerator.
FMNCreative.com | 315.FMN.4117 | Francesca@FMNCreative.com | 326 Broad St. Utica, NY
Nonprofits that prefer hands-on support can also explore FMN Creative’s done-for-you services,
including Google Ad Grant management, digital fundraising, and social media strategy, at
fmncreative.com/givingday.
About FMN Creative
FMN Creative is a Utica-based, award-winning, NYS WBE-Certified Social Impact Marketing
Agency celebrating its 10th anniversary. Since 2016, FMN Creative has built digital acquisition
systems for nonprofits that grow donors, promote events, and turn causes into community, clicks
into donors, and campaigns into capacity.
Media Contact
Francesca Orsomarso, Founder & CEO, FMN Creative
Francesca@FMNCreative.com | 315.366.4117 | fmncreative.com
