Maybe there’s a share of profits that happens, you know? And then eventually, with that momentum, go to local and city regional governments to get allocated funds. Again, just trying to keep a balance because right now, everything is so unbalanced. But for me personally, I don’t really struggle or have too many demons with what I do … I really try to always, even in growth, make sure that whatever I have is always still accessible to people. Like if you look at my main business, the Kogi taco truck, in 13 years we’ve only raised the price of our taco like 35 cents, you know? For me, it’s just really important to run businesses that are holistic, that aren’t just about profit.
