Utica, NY – In an effort to recoup some of the critical revenue the Utica Zoo needs to continue to provide their animals with everything they need, the Utica Zoo has put together the Brewfest Holiday Box for the animal lover and beer enthusiasts on your shopping list this holiday season. Earlier this year, the Zoo was forced to cancel their leading fundraiser of the year, Utica Zoo Brewfest. Due to this and many other cancellations, the Zoo is down over $1 Million in revenue.
The Brewfest Holiday Box was designed with the beer enthusiast in mind; including, 2 Brewfest pint glasses, 2 glass koozies, 2 zippered bottle koozies, 2 can koozies, a stainless steel bottle opener blade, a certificate for a growler fill at Marcy Discount Beverage (valued at $8.99), a certificate for a mix-and-match 6-pack of “Beer Belly Bob’s Uga Chaka” beers (produced by Butternuts Beer and Ale), a certificate for a large, one-topping pizza from Domino’s, and 2 snack packs from Chanatry’s and Frito Lay. The boxes are packed and ready for gift giving and cost only $50, the same cost as a ticket to Brewfest. All proceeds will be used specifically for the care of the more than 200 exotic and domestic animals that call the Utica Zoo home.
“We know that Brewfest is a huge favorite in our community, and cancelling it definitely stung a bit,” said Mark Simon, Visitor Experience and Marketing Manager at the Utica Zoo. “The Brewfest Box is our way of letting our supporters bring Brewfest home with them, all while supporting the animals. If 2020 has taught us one thing it is that we need to always be creative and find ways to keep moving forward despite the cancellation of our major fundraisers. We are a 501©3 not for profit organization, so anything we can do to generate revenue to take care of our animals is on the table, and the Brewfest Box is just one of those things.”
The Brewfest Holiday Box is available for purchase at the Utica Zoo Gift Shop and online at UticaZoo.org/brewfestbox with contactless pick up and shipping options available. The Utica Zoo Gift Shop is open daily from 10a-4p, closing only on Christmas Day. Gifts for people of all ages are available, including toys and gifts not found anywhere else locally.
For more information about this, or anything Utica Zoo related, visit UticaZoo.org, or follow on Facebook, Twitter, and Instagram at @uticazoo.
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Utica Zoo creates unique experiences and promotes public appreciation of wildlife through education, conservation and recreation. Located in Roscoe Conkling Park, the Utica Zoo was established in 1914 as part of a recreational complex made possible by the donation of land from Thomas R. Proctor. The zoo has grown from its beginnings of three Fallow Deer donated by the New York Zoological Society to its present collection of more than 100 species from around the world.
